Intended Audience

     Intended audience

      The intended audience for my production will be 16-40 year olds, This is because the store is already buzzing with children up to the age of 16, purely because of the local schools and 1000 school children that pass through Norwich city center each day. I spoke to the owner of the store and she thinks that the company would benefit if they had more members of the older generation visit the shop. To do this i will be exhibiting the wide range of old fashioned sweets that the shop sell.

      Although the video will be aimed at 16-40 year olds it will also appeal to the younger generation because   of its involvement of sweets, the younger generation are fans of all kinds of sweets, old & new.

     The video will be aimed C1, C2, D & E classifications, this covers the general public that would visit the shop regularly. This covers students, workers, children & the older generation.